PELATIHAN MANAJEMEN PEMASARAN INDUSTRI RUMAH TANGGA RAKET TENIS MEJA

  • Tri Yulistyawati Evelina Politeknik Negeri Malang
  • Shinta Maharani Trievena
  • Ahmad Fauzi
  • Ayu Sulasari
Keywords: Marketing Management, Small Industry, Marketing Training.

Abstract

The purpose of this service activity is to provide knowledge and skills for household members in managing Marketing Management. PKM methods adopted to overcome problems, namely: Pre Training, Design Training and Implementation of training The results of this service are expected to be an increase in knowledge and skills of Marketing Management and Online-Based Marketing Management and Marketing Management assistance for household members of the Malang City Table Tennis Racket Household Industry.

References

Arnesih. 2016 Strategi Manajemen Keuangan Dalam Rumah Tangga (Berbasis Ekonomi Syariah ). Historia, Volume 10, Februari
Manullang. 1981. Pengantar Ekonomi Perusahaan. Yogyakarta: Liberty.
Pearce dan Robinson. 1997. Manajemen Strategik. (terjemahan Agus Maulana). Jakarta: Binarupa Aksara.
Syarifuddin, Hidayat.2012. Analisis Manaje men Keuangan, Tekanan Ekonomi, Strategi koping dan Tingkat keseja hteraan Keluarga Nelayan di Desa Cikahuripan Kecamatan Cisolok Kabupaten Batang. Skripsi di Institut Pertanian Bogor.
Published
2021-08-06